With over 15 years in the marketing world, my journey started with a degree in Retail Marketing—which, like any good education, quickly took a back seat to real-world experience. I've worked with some of the largest retailers and agencies, managing multi-million-dollar media buys and leading teams across both traditional (radio, print) and digital platforms. My experience spans major international brands to small, niche businesses, with an obsession for analytics, metrics, and attribution that allows me to build tailored, data-driven strategies.
About Me
I’m Lorri! Born and raised in Montreal, I’ve since planted roots in Lacombe, Alberta, where my husband and I are raising our two boys, embracing a small-town lifestyle centered on family values and community. During my time in Lethbridge, I served on the Chamber of Commerce board, further strengthening my commitment to supporting local growth. I’m passionate about adding a few Alberta-based clients to my portfolio because I believe in the potential of this region and want to grow alongside it.
Now, as a fractional CMO, I bring a flexible, hands-on approach to companies around the world, managing ad spends of $100,000+ a month. Whether you need a fractional CMO, media buyer, or consultant, I’m here to dive in and make a difference. Let’s connect and see how I can support your goals!